[ad_1]
Credit: Dreamstime
StarHub has embarked on an effort to improve service delivery, scalability and performance while reducing operating costs by introducing a new low-latency multi-cloud architecture network design.
Called Cloud Infinity, this network design aims to help carriers improve customer experience, launch new services faster, and deploy more data security measures.
According to StarHub, Cloud Infinity is uniquely conceptualized by the provider and the first of its kind in the world. The key is to address challenges and new business opportunities with a simplified cloud-native architectural, operational, and delivery model.
With a new design, the carrier’s network infrastructure will adopt a “new architecture for a highly scalable and access-agnostic hybrid cloud.” This allows providers to co-develop platforms and solutions with enterprises and differentiate their services through low-latency multi-access technology. Such as 5G and 10Gbps.
The transformation project builds on an additional investment of up to $40 million to advance the company’s DARE+ five-year growth program, enhance cost rationalization for the business and drive long-term sustainable business growth To do.
StarHub CTO Ayush Sharma said:
Maximizing agility, Cloud Infinity serves as the cradle of innovation for enterprise and consumer businesses, enabling them to deliver the most unique, meaningful and rich products and services on the market with speed and reliability. ”
While “cloudifying” its own network capabilities, StarHub is also working with cloud service providers AWS, Google Cloud, NAVER, and Nokia to jointly develop ultra-low latency cloud, communications, and entertainment services. increase.
“Working with Amazon Web Services (AWS), Google Cloud, NAVER Cloud, and Nokia to deploy this new network architecture to double down on digital and achieve frontier-less growth, we are excited to see what StarHub can do for our customers and partners. We are delighted to be revisiting the , and stakeholders,” Sharma added.
Carriers are also looking to launch digital applications that can be hosted in edge data centers, where data processing occurs closer to the end user, allowing end users to enjoy faster service.
Priscilla Chong, AWS Country Manager for Singapore, said:
“Over the past two years, we have worked with StarHub to drive digital transformation beyond carriers through initiatives such as DARE+ and Cloud Infinity, combining the power of StarHub and AWS to accelerate innovation and unify data. , leveraging analytics to gain meaningful customer insights and personalized content to reimagine the customer experience.”
Chong also indicated that AWS supports the telecom operator’s mission to “delight customers and achieve sustainable growth,” and that StarHub appreciates the “agility, scalability, and security of AWS’ products.” , and access and help its global partner network. Provide end-user solutions.
NAVER Cloud CEO Park Won-ki said that through the partnership with StarHub, it will continue to “actively develop” its services and “promote cooperation” to ensure global competitiveness beyond Southeast Asia. ” he emphasized.
“Through this agreement, we will share the experience and expertise of StarHub, one of the world’s most forward-looking telecom operators aggressively moving towards cloud and digital platforms, and NAVER Cloud, a leading cloud service provider in South Korea. It makes sense to combine technologies and showcase different solutions,” he added.
According to StarHub, Cloud Infinity lays the foundation for the business to offer an “endless continuum” of Infinity Play services. It also revealed plans to launch Cloud-X, a secure cloud brokerage marketplace.
Through this platform, StarHub provides sovereign cloud services to government agencies and enterprises, enabling them to utilize a cloud network specifically built to provide security and data access that meet stringent data privacy and control requirements. increase.
Karan Bajwa, Vice President of Asia Pacific, Google Cloud, said:
“We are very excited to accelerate StarHub’s transition to a low-latency, high-bandwidth, multi-access cloud-native network, bringing the combined power of 5G, cloud and edge computing even closer to enterprises in Singapore.”
For consumers, StarHub demonstrated how Cloud Infinity can enable the integration of services like the Metaverse to drive customer engagement through next-generation digital features such as augmented reality and holographic overlays.
Nokia’s president of cloud and network services, Raghav Sahgal, describes Cloud Infinity as the industry’s “capture the moment” tool.
“Leveraging Nokia’s cloud architecture to deploy an as-a-service operating and delivery model will facilitate a smooth transition into a new world of customer experience,” added Sahgal. He is happy to work with StarHub on the Cloud Infinity program. ”
Tags NokiaAWSGoogle CloudStarhubCloud ArchitectureNAVER Cloud
[ad_2]
Source link
