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Reliance Jio lost its active subscribers in November 2022 in a surprising event. The operator, which was largely ahead in adding subscribers while seeing overall growth in its wireless subscriber base, lost about 2 million active users in November. The data is published by the Telecommunications Regulatory Authority of India (TRAI) in its monthly Telecommunications Performance Report. This means that 5G is not the deciding factor for customers today. Currently, Jio is present in nearly 200 cities with his 5G network, and in November 2022 he was also present in several cities. Despite this, Jio has lost active users. At the same time, Airtel was adding his users active and rolling out his 5G at a relatively slower pace than Jio.
Read more – Bharti Airtel Leads 4G Net Subscriber Additions in November: MOFSL
This suggests that the introduction of faster 5G will not make much of a difference in operator performance in the short term. Subscribers in India now want quality service, but not necessarily the most affordable. Yes, Jio is more affordable, but it’s not that big of a difference. According to his October 2022 report for Opensignal, Airtel did better than Jio and Vodafone Idea in offering the highest quality video experience and more.
Why did Jio lose active customers?
Wireless subscribers no longer use mobile networks just for phone calls. As a user now relies heavily on mobile networks for things like streaming his over-the-top (OTT) content and playing multiplayer games, mobile networks need more than ever to deliver a consistent experience. has become important. Did Jio lose his active users because he didn’t outperform Airtel in these areas?I can’t say for sure, but it’s something to consider.
Read more – Airtel 5G Plus peak speeds in Hyderabad: Find out more
Another thing to note here is that Jio’s 5G deployment and offering to customers is completely different from what Airtel is doing. Customers may be disappointed using Jio’s 5G. They have to wait for an invitation. However, Airtel users have no such restrictions. Airtel user can use 5G at no extra charge if he is a 4G subscriber. No need to wait for an invitation.
Reliance Jio’s average revenue per user (ARPU) per month is also growing QoQ (quarterly) at a very slow pace. Telecom operators are making the biggest profits, but business growth is slowing, which investors in Reliance Industries Limited (RIL) won’t like. Jio’s initial public offering (IPO) is also planned in the near future. All of this could undermine the reaction the telecom company got with his IPO.
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