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Kickstarting and scaling a business is no easy task. So for these three entrepreneurs, his e-commerce platform, Lazada, was pivotal in taking their small business to the next level.
Michael dela Cruz of Jophiel’s Collection, Joven Ganaden of MR mabenta, and Juvy Apura of Vy On Style all help give families a better future through hard work and Lazada’s wide range of tools that help empower everyone. I worked on it with great conviction. be an entrepreneur.
growing step by step
For example, Michael dela Cruz had no experience running a business. He launched the shoe store Jophiel’s collection at the height of the circumstantial pandemic after his job as a wedding video editor came to a screeching halt.
For answers, Dela Cruz turned to her parents-in-law, who have been making sandals for 20 years. They, too, were hit by the pandemic when her partner closed shop. Dela Cruz decided to support both ends by selling her products online, paving the way for the launch of Jophiel’s Collection.
“From a team of one, we now have over 10 Nakami,” says Dela Cruz, adding that his shop also includes a wide selection of shoes.
The business was a success and the Jophiel’s collection exceeded P1 million in sales in just six months. He adds that their small business continues to thrive, keeping up with the latest trends in fashion and creating custom-made pairs to meet the needs of their loyal customers.
Dela Cruz acknowledges Lazada’s key role in his success. He assures the platform is the best choice for starting a business, pointing to its widely established customer base. He adds that the tools and resources Lazada provides also make starting and scaling a small business easier. Today, the shop has expanded to supply resellers.
Through Lazada, Dela Cruz also got a new definition of success. “It’s not even about having money or material things anymore,” says Dela Cruz. “Rather, it’s about having the luxury of spending time with your family while earning a living.”
on the road to success
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The same winning approach that made Joven Ganaden of motorcycle parts shop MR Mabenta so successful. Ganaden decided to do what was best for his family at any cost, working as a garbage collector, a courier including Lazada, and a wet market vendor.
Joven got the idea to move to online sales while doing deliveries as a rider for Lazada.
“Melon Akon Pini Pick Pan Na Sera, Nakikita Ko Kan Gano Siya Ka Successful, Kan Gano Ka Kung Portable An Buhai Niya,” says Ganaden. “in-encourage niya din ako maging Seller nun, kaya na-inspire ako at nag-decide na magbenta sa Lazada.”
(I was taking orders from the seller, and I saw how successful the seller was and how comfortable the seller’s life was. The seller encouraged me to try selling online as well. inspired me to sell on Lazada).
Ganaden chose to sell motorcycle parts. After working almost his four years as a full-time Lazada seller, he was able to acquire his own property. Joven also bought a car during the summer during lockdown after he sold his inflatable pool for a month, realizing that people missed going on swimming trips.
For all the support they get from Lazada in running their business, Ganaden trusts Lazada Sponsored Solutions. The program is a comprehensive suite of paid visualization tools that help drive effective exposure and conversions for brands and merchants.
Stepping into a winning career
Like those who approach Ganaden hoping to emulate Ganaden’s accomplishments, Juvy Apura of women’s clothing shop Vy On Style wanted to achieve more.
After working in manufacturing for 15 years, I gave birth to my third child in 2018 and started taking care of my family full time. However, she always believed that she could contribute more to her family.
“I love being a mom. “Kaya nag-set ako ng goal na makatulong sa husband ko. Talagang then motivated ako to build a business in nakilala ko si Lazada.”
(I love being a mother, but I know I can do much more than laundry, cooking, ironing, and other household chores. That’s why I set a goal to help my husband. I was very ambitious to build a business and that’s how I knew Lazada then).
You can win if you sell online! She then tapped into her inner fashionista and focused on women’s apparel, and Apura recalls that Vy On Style’s first hit was her Chalis terno outfit. From there, the shop’s offerings expanded to include plus-size collections and other items.
“I literally came from scratch when I started in 2020 and now I have 7,000 followers and a good reputation,” Apra said, adding that sales reached 3 million last year. I was. This year, Apura is aiming for his 1 million per quarter.
This is a goal made possible through Lazada’s massive reach. Apra says her business has grown from “selling Palang Kaliwan Lang An” to nationwide catering. She also credits Lazada’s easy and efficient logistics for her services that have streamlined operations.
“Success for me is five-star reviews on my page,” says Apra. “My customer’s satisfaction and satisfaction with the services and products I offer is the meaning of success as a business owner.”
For all the support it provides, Lazada serves as one of the preferred destinations for MSMEs to start and grow their business. The platform is a seller’s partner with a variety of tools and resources to help sellers succeed, and new sellers are charged 0% commission for up to 3 months. Combine these with technology and a supportive community, and it’s one of the many reasons dreamers turn to Lazada.
Visit our website and start your journey as a Lazada seller today. If you’re looking for a sultipid deal, check out Lazada’s 2.2 Feb-Ibig sale today.Follow our Facebook page and Instagram account to post the latest updates.
Note: BrandNews articles are sponsored promotional articles, not editorial staff news stories.
BrandNews, article, life article, lazada, seller, customer, success, site only
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