Lowe’s Tests Virtual Store Model – Building Products

Lowe’s Cos. created detailed, interactive 3D models of two stores to better understand and visualize inventory data and store layouts.

The model, called a “digital twin,” is essentially a virtual replica of the physical store, updated in real time with information from sensors, cash registers, and other POS devices. The digital twin is currently being tested at stores in Mill He Creek, Washington and downtown Charlotte, North Carolina.

according to wall street journal, the virtual model helps store planners optimize layouts and better perform analytics on inventory and sales data. You can access it. The headset projects detailed information about the inventory in front of you, including partially obscured items in hard-to-reach areas. When replenishing or restocking inventory, clerks can overlay a hologram of the twin over the physical version to check the work and make sure everything is in the right place.

So far, Lowe’s has been able to use models to learn when people tend to buy two particular items together, so they can place them closer together.

Lowe’s isn’t sure when or if it will create digital twins of additional locations, but if it does, it will prioritize branches that update layouts frequently to focus shoppers’ attention on seasonal offerings. given the right.