As a print-on-demand service, Printify’s primary feature is its ability to, well, print on demand. However, it also provides a number of key features necessary to easily build and manage a profitable print-on-demand service. For example, it has a large library of integrations, enabling businesses to easily connect Printify to their website and major online marketplaces. It also has a large product catalog, shipping services and, for existing print-on-demand businesses, the ability to easily transfer products to Printify.
Integrations and Connections
Printify integrates with various sales channels, including a large majority of the most popular platforms for selling online. This enables businesses to sell directly through their website, an online marketplace or both. To be specific, it integrates with Shopify, Wix, Squarespace, BigCommerce, WooCommerce, PrestaShop, Etsy, Amazon FBA, Walmart and eBay. It also has a Printify API for additional integration opportunities.
Printify has a large catalog of over 850 products to choose from. For perspective, its leading competitor, Printful has a catalog of around 230 products. Printify’s product catalog covers a variety of product types, from clothing, home goods, doormats, wall art and holiday ornaments to phone cases and gift wrapping paper. This gives businesses a great deal of choice as well as the flexibility to sell various products.
When a customer makes a purchase, Printify automatically prints and ships your product directly to your customer. This is very helpful for businesses, as there’s no need to package and ship products. However, while it uniquely allows users to customize the shipping return address, one downside is that it does not offer customized packaging, which can be problematic for businesses trying to build a brand. It’s also worth noting that the advertised lead time is not the same as its estimated shipping time, which can take a week or so.