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The end of Netflix password sharing is near. The company announced on its quarterly earnings call on Oct. 18 that it will charge customers a monthly fee if they share their login information. This he will enter into force in early 2023.
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Engadget reports that the move follows a pilot program currently in place in Latin America that charges additional users outside the household.
Netflix says it’s focused on revenue growth for 2023 and developed the solution as a “thoughtful approach to monetizing account sharing.” It also states that it has confirmed that it has lost subscribers. But after releasing the fourth season of “Monster: The Jeffrey Dahmer Story” and “Stranger Things,” the company was able to add over 2.4 million subscribers to his subscribers in the third quarter.
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Pricing for additional users hasn’t been announced yet, but Engadget says it could be around $3 or $4 if the company follows the “one-fourth of the base rate” formula for its pilot program. .
Netflix offers users the ability to transfer their Netflix profile to their own independent account. Collaborators can also better manage their devices and create subaccounts (“Additional Members”) if they wish to pay family and friends.
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The company currently offers three price tiers with a fourth added in November 2022. The basic subscription plan costs around $9.99, while the new cheaper ad-supported tier costs users only $6.99 per month.
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